Majori is the heart of Jūrmala – a place where the white sandy beach meets the cosy Jomas Street, the shade of trees, and the smell of the sea in the air. If you only have one day to explore Majori, this list will help you make the most of it: from a morning stroll along the sea to warm breakfast and an evening sunset. And, of course, with one good stop for coffee, because if Jūrmala – then Bitīte.
1. Start your morning with a walk along the sea
Nothing opens the day as beautifully as a morning walk on Majori beach. Early in the morning, the sand is cool, the air is fresh and salty, and the sea is often very calm. Walking barefoot along the water's edge is a free pleasure that recharges you for the whole day. Afterwards, your appetite will be just right for a real breakfast after a walk along the sea.
2. Enjoy a warm breakfast at Café Bitīte
After the sea air, you crave something warm and satisfying. Café Bitīte at Jomas Street 63 welcomes you with freshly baked croissants, omelettes, pancakes, oatmeal with berry sauce, and premium coffee with latte art. In summer, you can sit on the rooftop terrace, where the sky is above you, and the morning hustle and bustle of Majori is all around you. See the full breakfast menu and choose according to your taste.
3. Walk along Jomas Street
Jomas Street is Majori's pedestrian boulevard – cobbled, surrounded by trees, and full of small cafes, shops, and summer life. It's pleasant to simply stroll here, look at the shop windows, and soak up the resort town atmosphere. If you also want to plan lunch, our recommendations on where to eat on Jomas Street will be useful.
4. Go to Dzintari Concert Hall
A few minutes' walk from the centre of Majori is the legendary Dzintari Concert Hall – one of Jūrmala's cultural gems. Even if you don't attend a concert, a walk through Dzintari Forest Park with the smell of pine and shady paths is a real refreshment on a hot day.
5. Climb Dzintari Observation Tower
In Dzintari Forest Park stands a wooden observation tower, offering views of the pine treetops and the sea. The climb up is easy, but the reward is a wide panorama and a pleasant breeze. An ideal place for photos and a small break in the middle of your walk.
6. Find shade and cool off with an iced coffee
Mid-July in Jūrmala can be hot, so it's time to cool off. Iced coffee, cold drinks, or fresh lemonade help to beat the heat. For inspiration, check out our drink selection or read about the best iced coffee in Jūrmala.
7. Taste local confectionery treats
No day in Majori is complete without a sweet break. Fresh croissants, eclairs, cheesecake, or a seasonal dessert – these are the little pleasures that make a holiday special. Café Bitīte bakes all its confectionery on-site every day; take a look at the confectionery collection.
8. Take the children to the playground
If you're travelling with family, Majori has no shortage of places for children to have fun – playgrounds, the beach, and wide pedestrian paths. Café Bitīte also has a spacious children's corner, so parents can enjoy their coffee in peace. Find more tips in the article about breakfast with children in Jūrmala.
9. Shop at small local places
Souvenirs, local treats, handicrafts, and summer clothes – Majori's shops offer a nice opportunity to take home a memento from Jūrmala. While walking along Jomas Street, look for small, family-run places; that's often where the most interesting finds are hidden.
10. Welcome the evening with a sunset by the sea
At the end of the day, return to the beach. Majori's sunset over the sea is a free show that you'll remember for a long time. Grab a smoothie or a cake, sit in the sand, and let the day slowly fade away. It's a perfect note to end a day in Majori.
Frequently Asked Questions
How much time is needed to see Majori?
One day is enough to enjoy the main sights – the beach, Jomas Street, Dzintari Forest Park, and local cafes. If you want to take your time, dedicate a full day from a morning walk to an evening sunset.
Where can you have a good breakfast in Majori?
Café Bitīte at Jomas Street 63 offers warm breakfast every day from 8:30 – omelettes, pancakes, croissants, oatmeal, and premium coffee, in summer also on the rooftop terrace.
Is Majori suitable for families with children?
Yes. The beach is shallow and safe, the pedestrian paths are comfortable, and many places, including Café Bitīte, have children's corners and a family-friendly environment.
Planning a day in Majori? Start or end it at Café Bitīte – Jomas Street 63, Majori, a few minutes' walk from the beach and Dzintari Concert Hall. We are open every day from 8:30 to 21:00. See the breakfast menu or find us in contacts. If Jūrmala – then Bitīte.
